Wednesday, March 30, 2011

Saville Poster Side 4

For this round the focus was in trying to integrate the three elements on the page together. The colons separating the two web addresses were replaced with a line from the pattern and two uses of forward and back slashes. This ties the block of text to the pattern while the colons were different and brought in circles to the composition that weren't anywhere else. The chandelier was positioned along the side and behind the pattern in two iterations so the forms could compliment each other. In one iteration the chandelier is placed in the bottom left corner to create a balance instead of trying to rely on symmetry or using two much visual weight on the right side. The other three have the chandelier in the center and fading into the background. These three mostly explore the relationship between the overlap of the chandelier and pattern.








POSTCARDS

With these postcards I was trying to create a sense of curiosity on the image side. For the informational side a continued using the idea of juxtaposition in type using weight, size, style, and typeface. I directly used the text from the posters for one postcard and used other text for the other two. The other two are both left aligned and very layered in type through juxtaposition (like layers of a cake to think of it visually). On the image side, I also strove for simplicity. I wanted a simple composition that said a lot about the lecture, the artist, and Vanderslice Hall since representing Vanderslice's identity without visually showing it was a vital concept in my poster design.

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