Thursday, February 24, 2011

Final Buses and Boards


The final sets of the buses and billboards for the Graphic Design is... campaign. Tag line dropped, more space given to the quotes, and the author of the quotes moved closer to the quote. Also the type as image composition in the Design/visible billboard/bus was changed to something that showed a moment of clarity in a way. It makes the intelligence in the composition visible with its anomaly. Also an energy of sorts was placed around the entry to the buses using the type as image.

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